Friday, April 6, 2007

The Pros of Running Your Business Like a Girl

Provided By Entrepreneur.com

How many times have you heard something like this? Accusing a person of doing something "like a girl" has become so common that even women are guilty of saying it--despite the negative connotations it holds toward females.
In her new book, How to Run Your Business Like a Girl, Elizabeth Cogswell Baskin turns the idea of doing something "like a girl" on its head by exploring common female traits and how women entrepreneurs--and all entrepreneurs--can use them to their advantage when running a business.